Living Proof is where beauty meets brilliant science.
Our science
In the end it’s all about performance. And products that keep their promise. But years before our products ever made their way into your hands…ages before they earned beauty industry accolades and won scientific breakthrough awards, our products started out as molecules in our labs. Molecules that were invented, synthesized, analyzed, and patented. Again and again until our scientists broke the mold and our beauty experts were astonished by the results.
Born in the heart of biotech, in Cambridge, MA, Living Proof was founded by world-class biotech scientists and beauty experts with one simple ambition: challenge conventional wisdom to solve your toughest beauty problems. Using technology originating from MIT, we invent and patent new molecules that have never been used in beauty before. With over 45 awards to date, our company continues to develop innovative solutions that change the way our hair behaves, revolutionizing the world of beauty. For head turning, bliss creating, confidence boosting results. We stop at nothing short of products that keep their promise. And the only one who can prove it, is you.
You are the living proof.